Selected work
11AI systems

AI-Powered Sales Training and Assessment Platform

A voice-based sales simulation and evidence-led assessment platform for recruitment, training, and quality assurance.

Technology

VapiOpenAI RealtimeAWSAWS Transcribe Call AnalyticsOpenAI
ClientKing Price
Sales candidate completing a live call assessment

Selected project note

01 / Context

The business context

King Price needed a faster, more consistent way to train and assess sales consultants through realistic customer conversations. Manual role-play and call review made it difficult to standardise scenarios, apply assessment criteria consistently, and retain clear evidence for feedback and hiring decisions.

02 / Solution

What was delivered

Developed an AI-powered browser voice-assessment platform using Vapi, OpenAI Realtime, and AWS. The solution supports configurable customer personas, live sales role-plays, and secure candidate assessments distributed by email or WhatsApp. Calls are recorded and processed through AWS Transcribe Call Analytics and an evidence-first OpenAI scoring pipeline, producing rubric-based scores, transcript excerpts, rationales, cost data, and downloadable assessment reports.

03 / Impact

The practical impact

Created a unified workflow for sales simulation, candidate assessment, and performance calibration. The platform provides repeatable scenarios, traceable evidence-based scoring, secure assessment delivery, and centralised review of recordings and results, establishing a scalable foundation for AI-assisted recruitment, training, and quality assurance.